After a two-year hiatus due to the pandemic, All About Music (AAM) — India’s largest B2B music conference — made a much-anticipated comeback in 2022 for its sixth edition, hosted in person at Taj Lands End, Mumbai from September 20th to 22nd. With YouTube Shorts as the primary partner, this iconic event brought together over 6,000 industry professionals, artists, executives, creators, and innovators under one roof.
Since its debut in 2017, AAM has grown to become the most influential music business conference in India, completing five sold-out editions and evolving into the go-to platform for music industry networking, learning, collaboration, and career growth.
What to Expect from All About Music 2022
The 2022 edition delivered three immersive days packed with:
- Keynote speeches from global music leaders
- Panel discussions covering pressing industry topics
- Workshops & masterclasses tailored for independent musicians and professionals
- Live artist showcases in front of industry stakeholders
- Success stories from top Indian and international music professionals
- Pitching opportunities for creators and startups
- One-on-one networking via the Connect Corner
This year’s theme focused on the creator economy’s impact on music, spanning branded content, music sync licensing, monetisation models, NFTs, metaverse, and digital music distribution — highlighting how Indian creators are shaping the global music landscape.
Spotlight on Web3, NFTs & The Future of Music
With Web3 and blockchain disrupting the traditional music business, All About Music 2022 showcased sessions on NFTs in music, creator ownership, and the metaverse. Illustrator Santanu Hazarika shared real-world insights on navigating these cutting-edge spaces, offering a creator’s lens into the tech-meets-art frontier.
Industry Leaders and Star-Studded Speakers
The speaker lineup featured some of the most influential voices in music and media, including:
- Guy Moot – Co-Chair & CEO, Warner Chappell Music (Global Music Publishing)
- Megha Balanim – Director, Global Music Institute (Music Education in India)
- Hrishikesh Kannan – National Brand Head, RadioOne (Radio storytelling journey)
- Gunjan Arya – CEO, OML Entertainment
- Preeti Nayyar – VP, Brand Partnerships, Universal Music Group India & South Asia
- Ashish Hemrajani – Founder & CEO, BookMyShow
- Armaan Malik & Prateek Kuhad – Award-winning Indian music icons
- Deborah Smith – Director, Anara Publishing
- Pooja Jauhari – Group CEO, VMLY&R India
- Ritviz, Osho Jain, BLOT!, Nush Lewis, Mairu Gupta, Rahul Jagtiani, and many more
Each speaker shared powerful insights into artist development, business strategies, and the future of music creation, consumption, and community building.
Connect Corner: A Game-Changer for Networking
One of the most anticipated features of this edition was the Connect Corner — a unique 60-minute speed networking segment designed to help aspiring musicians, startups, and content creators interact directly with industry leaders. This initiative continues to bridge the gap between the established and the emerging, offering real-time feedback, idea validation, and growth opportunities.
Empowering Independent Talent with Live Showcases
For the first time, AAM 2022 curated live performances by select independent artists, giving them the opportunity to perform for top record labels, showrunners, and A&Rs in the business — all in the same room. This direct exposure offers unmatched access and feedback loops for up-and-coming artists in India.
Championing Collaboration Across the Music Ecosystem
Ashish Jose, Business Head at Create and Collab, put it best:
“The purpose of AAM is to create space for conversations and interactions that amplify the voices of key stakeholders who are bright spots within the music industry. When we invest the time to listen, ask, share, and learn — we grow together.”
The conference continues to serve as a launchpad for music collaborations, innovations, and ideas that define the future of the Indian and global music landscape.
Looking Ahead: Future Editions & Updates
If you’re an aspiring artist, label executive, music tech entrepreneur, or just someone passionate about the business of music, All About Music is the place to be. The conference has firmly established itself as a pillar in India’s music ecosystem, and each edition brings new insights, innovations, and opportunities.
For updates on upcoming editions, speakers, ticket info, and showcases, visit: www.allaboutmusic.in
