Spotify invites marketers to cash in on festive streams
In India, although music streaming increased exponentially during the pandemic, money generated from ad-supported listening far outweighs revenue…
Digital India: Short Form Videos are the future
From Facebook and Instagram reels to Snapchat Spotlight and YouTube Shorts, it’s clear digital innovation is geared towards…
YouTube’s Content Creators look forward to new audio features
Indian Content Creators using YouTube have something to celebrate. YouTube has announced several new audio features, some which have…
Solana: ‘India is fastest growing global open-source contribution’
The Indian cryptocurrency market is incredibly mercurial. Major financial services are bent on steering the uninitiated away and…
The Official AAM’21 Roundup
With more than 2,000 attendees from across the world tuning in to listen to over 200 experts of…
Music Education goes Online, Tech sees Opportunity
With the upsurge of corporate interest and investments in online education and development, this is an opportune time…
The Emergence of NFTs in the Indian Music industry
The acronym NFT was largely unheard of until last year. Over the past several months it has taken…
Album Talk – Bon Jovi’s Slippery When Wet
Let’s time travel to America of the 80s. A time when aspiring rock vocalist Jon Bon Jovi and…
Sony Music India launches new sub-label Day One
Sony Music India has launched Day One, a new label to support new and emerging South Asian talent.The…
MX Media appoints Nikhil Gandhi as Chief Operating Officer
MX Media, the parent firm of MX Player and MX Takatak, has announced the appointment of Nikhil Gandhi…