The Hello Group India (THG India), the joint venture between Sony Music Entertainment India and global entertainment company The Hello Group, has signed Arjun Kanungo to an exclusive worldwide management and bookings agreement.
Kanungo is a pop singer-songwriter trained in Hindustani classical music and has previously toured internationally as a vocalist with Asha Bhosle. He gained national recognition with tracks such as Baaki Baatein Peene Baad, Aaya Na Tu, Fursat, La La La, Ek Dafaa (Chinnamma) and Ilzaam. His catalogue has crossed eight billion streams and views globally, helping shape the sound of contemporary Hindi pop.
Beyond recorded music, Kanungo has expanded his career across film, brand collaborations and live performance. His acting credits include a Bollywood debut in Radhe, starring Salman Khan.
The partnership with THG is aimed at the next phase of Kanungo’s career, with a focus on international releases, global touring and cross-border collaborations, supported by the company’s worldwide infrastructure.
Commenting on the deal, Kanungo said, “I’m excited to partner with Taylor and The Hello Group as I step into the next big phase of my journey. There’s a shared clarity around where we want to go, both creatively and strategically. I feel confident and hopeful that we will build something meaningful and globally relevant together.”
Taylor Jones, CEO of THG, added, “Arjun is truly one of a kind – a singer, songwriter, producer, rising actor, and serial entrepreneur. That multifaceted drive resonates deeply with me. I understand his vision and the scale of what he’s building, and I believe we can be a powerful extension of his infrastructure as he enters the next level of stardom across music, brand partnerships, live performance, and his wider business ventures.”
