Browsing Tag
fan engagement
9 posts
Spotify aligns with major labels for responsible AI music products
Spotify has announced a strategic partnership with leading music rightsholders including Sony Music Group, Universal Music Group, Warner…
Music Marketing Beyond Bollywood: Regional Markets as India’s Growth Story
Regional Indian Music Marketing: Driving India’s Growth Beyond Bollywood For years, Bollywood defined conversations about Indian music. But…
Sony Music India partners with The Hello Group to expand global pathways for Indian talent
Sony Music India has announced a strategic joint venture with Los Angeles-based entertainment company The Hello Group (THG)…
New Grootin update enhances music distribution & data insights
Grootin has launched Grootin 2.0. It is an updated version of its platform designed to assist independent artists…
Universal Music Group India and REPRESENT announce strategic partnership to amplify Indian talent
Universal Music Group (UMG), one of the leading music companies worldwide, has announced a strategic partnership with Mumbai-based…
Goldman Sachs Research predicts major structural shift in the music industry
The music industry is bracing for significant changes, according to the latest research from Goldman Sachs. One crucial…
SoundCloud launches fan engagement feature for artists
In a strategic move to enhance artist-fan interactions, SoundCloud has announced the launch of its latest feature, ‘Fans‘.…
SoundCloud partners with independent music agency Merlin for global Fan-Powered Royalties deal
SoundCloud has announced a new partnership with Merlin, a digital music licensing agency for independent labels, on a…
YouTube reveals new Shorts stats
YouTube has released new statistics in a blogpost on the performance of its feature, YouTube Shorts, which allows…