Director, NAV Records Private Limited
Pulkit Gupta is a seasoned Indian music industry professional and Director at NAV Records Private Limited, the parent company behind prominent music labels including Nupur Audio, NAV Haryanvi, NAV Records, Priya Audio, Kids Carnival, and others. With over two decades of experience in the music business, he has played a defining role in the company’s growth and evolution, helping shape its journey across changing industry landscapes.
Early Career & Music
Beginning his career in 2003, Pulkit entered the music business during the era of physical distribution, working across CDs and cassettes at a time when traditional formats dominated the market. His early experience provided him with a strong understanding of music consumption patterns, distribution mechanics, and audience behavior. Over time, he expanded his expertise across the music value chain, including A&R, talent identification, content curation, and the development of commercially relevant music offerings.
Transition to Entrepreneurship
As the music industry underwent rapid digital transformation, Pulkit played a key role in steering the business into a new era. Moving beyond conventional distribution, he helped reposition the company as a modern, digitally agile content enterprise. His strategic approach included strengthening intellectual property assets, most notably through the acquisition of the Priya Audio music catalogue, alongside building long-term systems for catalogue management, discoverability, and content monetisation.
About the Company
NAV Records Private Limited is a multi-label music and entertainment company with a diverse portfolio spanning Ghazals and Sufi music, regional music, devotional content, children’s entertainment, and mainstream audio releases. Through labels such as Nupur Audio, NAV Haryanvi, NAV Records, Kids Carnival, Nupur Movies and Priya Audio, the company has built a strong presence across both legacy and digital platforms, catering to varied audience segments across India and beyond.
Impact & Vision
Pulkit has been instrumental in forging strategic digital partnerships and expanding NAV Records’ presence across streaming platforms, digital distribution networks, and global content ecosystems. His understanding of both legacy music formats and emerging digital trends has helped the company remain relevant in a rapidly evolving entertainment landscape. With a focus on innovation, scalability, and global reach, he continues to drive NAV Records’ vision as a future-facing music brand with enduring cultural and commercial relevance.
