Universal Music India has launched “#BreakoutStar,” a talent hunt aimed at discovering India’s next singing sensation. This initiative seeks to provide aspiring artists with a prestigious global platform to showcase their talent.
With an extensive catalogue comprising chart-toppers, classics, and contemporary hits, UMG India has a longstanding commitment to nurturing new talent. Now, with sponsorship from YouTube Shorts, UMG India is poised to propel emerging stars into the spotlight they deserve.
Renowned music luminaries Amit Trivedi and Aastha Gill will spearhead the panel of judges for “#BreakoutStar,” bringing their wealth of expertise to the forefront. The talent hunt will unfold over three months, offering contestants an exhilarating journey through various stages.
The winner of #BreakoutStar will be awarded a one-year contract with Universal Music India, along with a coveted music video opportunity and a comprehensive home studio setup.
Fever FM, the esteemed radio partner for “#BreakoutStar,” will showcase the top five contestants on their popular show Soundbox, significantly amplifying their reach to a broader audience.
Sanujeet Bhujabal, EVP & Head of Content at Universal Music India & South Asia, expressed his enthusiasm for the initiative, emphasizing its pivotal role in discovering and nurturing new talent.
Pawan Agarwal, Director of Music Partnerships at YouTube, echoed this sentiment, underscoring YouTube Shorts’ commitment to empowering emerging artists.
Judge Amit Trivedi underscored the inclusive nature of #BreakoutStar, aiming to unearth talent from every nook and corner of India.
Aastha Gill shared her excitement for #BreakoutStar, viewing it as a transformative platform for undiscovered talent to showcase their potential.
Overall, “#BreakoutStar” promises to be a distinctive opportunity for aspiring artists to showcase their talent on a prestigious stage and embark on a transformative journey towards success.