Programming Head in Cochin at Radio Mirchi

About the job

KEY RESPONSIBITILES:

· Manage the sound-scape of the station through appropriate creative and marketing interventions to Increase or Maintain the listenership

· Acts as an interface between Programming & sales team, thereby supporting the sales team by providing creative inputs in order to increase the overall ad spends by clients

· Build brand Mirchi by ideating fresh programming initiatives – on air campaigns, programming led on-ground events & new properties to ensure brand differentiation & thus increase brand recall at station level

· Invest time in local RJ’s to grow & develop them as local celebrities

· Through strong networking, must focus on identifying best of local talent and ensure to bring the creative minds from the market on board with Mirchi

· Build radio as a category for both listeners & advertisers

· People Management

· Identifying the right talent and investing time in developing them by frequent feedback on their performance

· Monitor, Coach and mentor team members on regular basis

· Development of Jocks as per guidelines

· Must have an eye to spot the local talent to fill up vacancies locally

INTERNAL STAKEHOLDER MANAGEMENT:

· Station Head, Cluster Programming Head, Regional Programming Head

TECHNICAL SKILLS & QUALIFICATION REQUIRED:

· Graduation / Post Graduation (Any specialisation) with 7 -12 years of relevant experience

· Must be well read in variety of areas and has to keep up with the latest events in the City / Country

· Knowledge of local language (MALAYALAM) is mandatory

· Experience in Digital content conceptualization

PERSONAL ATTRIBUTES:

· Excellent communication skills

· Good Interpersonal Skills

· People Management