The app transcends language and genre barriers spanning 40+ diversified languages and 50+ genres such as Pop, Rock, Hip Hop, Folk, Indie, EDM, Ghazal, etc and multi-regional talent.
D’Cafe has developed this new app to make the application process more efficient and user-friendly. The app’s ‘Go Live’ feature will provide artists with a democratic approach to perform live events anywhere, anytime and earn revenue. Users can enjoy these events by purchasing either a single ticket for Rs 89 or a pack of five tickets for Rs 269.
With a focus on elevating the real-time live event experience, the app will enable artists to get engage with fans via the live chat box. To foster the relationship between artist and fan, the ‘S2A’ (Subscribe to Artist) feature will allow users to pay a subscription to their favourite artist for Rs 89 only.
In addition to receiving early access to content, these users will be the first to know, via notifications, when the artist that they’ve subscribed to, has uploaded new content. These fans will also receive one free live event pass that can be used anytime for the live event of any artist within one month of the subscription.
The app will provide independent artists a platform to perform live and earn revenue while simultaneously presenting them with a host of marketing services. Speaking about the launch of the app and the association, Soumini Sridhara Paul Senior Vice President, Hungama Artist Aloud, said, “Right from the start, Hungama Artist Aloud has envisioned creating a community for independent artists and their music to thrive with technology being the backbone. Taking this very thought forward the idea behind the launch of the app is to promote independent talent globally and help them reach out to a diverse audience. Independent content has been on the rise and we are thrilled to present these talented artists with a platform that takes them to further heights.”
She added, “We are glad to take our vision forward alongside like-minded partners such as BIG FM India, Vimal – Bolo Zubaan Kesari and the app developers, D’Cafe. We thank each one of them for their support as we look to create a wider fan base for independent content and the artists by leveraging their expansive reach and network.”
Sunil Kumaran, Chief Brand and Digital Officer, BIG FM, said, “Today, listeners are spread across platforms, starting their day with radio and subsequently moving to other streaming platforms throughout the day. In such times, being ubiquitous is the need of the hour and we at BIG FM, keep our listeners the top priority. Our partnership with Hungama Artist Aloud, a leading platform for independent music, is to expand our wings and venture into different avenues for our listeners and stakeholders. As a part of this new app, we will have a multi-format digital presence which empowers our listener base across 58 stations to engage with BIG FM in another fresh manner.”
Vineet Dhawan, CEO, D’Cafe added, “It’s always fun to collaborate with a dedicated team. But Hungama Artist Aloud made the experience all the more thrilling by being open to innovation. Being their technology partner has been an interesting journey for us. A wonderful creative exchange that has fuelled our curiosity. We look forward to pursuing this partnership in the long run.” Speaking about the collaboration of the app’’