Horus Music India launches Step into India marketing service

Horus Music India has announced a new marketing service to help international artists step into the Indian Music Market.

‘Step into India’ offers a combination of playlisting, Digital PR, social media and Horus Music’s own digital one sheet press service, targeted specifically at contacts in the Indian music market. Horus Music India is offering global independent artists the chance to break into the Indian music scene through their direct partnerships with DSPs to grow their presence and expand their reach.

“As a global enterprise, Horus Music works closely with various independent artists from across the world,” said Chandrika Shah who helms Horus Music in India. “We have made it our mission to assist artists, at any stage of their careers, with their distribution needs and/or reliable, cost-effective marketing services that will advance their overall artistic presence. While musicians often struggle to break into the Indian music market, many windup spending much more for meagre returns. Having understood that, we try to resolve challenges like this and any other that they might face.”

Shah added that the recently launched ‘Step into India’ package is the company’s effort to encourage independent artists looking to “step into” the Indian music market and further their presence on a global scale.”

Artists undertaking a Step into India campaign can expect to benefit from:

Playlist Pitching: Horus Music India will pitch your music to streaming platforms like JioSaavn, Wynk, Spotify, Amazon, Boomplay, Apple etc. for a placement in their editorial playlists in India.

Targeted PR: The team will pitch your music to their network of magazines, newspapers, Instagram pages, blogs/websites, radio stations etc., and try to secure interviews and other forms of coverage.

YouTube ad Campaigns: Horus Music India runs ad campaigns on YouTube to increase your video views from India.

Digital one sheet press service: The team will develop a professional document with interactive links and other information tailored to your artist image/brand, which can be utilised for press, industry and performance purposes.

Write to Horus Music India at hello@horusmusic.in.

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