Europe’s leading promoters and festivals have joined forces to take on ticket touting and promote face-value resale across the secondary market.
Neo Sala, the founder and CEO of Spanish Promoters Doctor Music, and Folkert Koopmans, CEO of Germany-based FKP Scorpio among its founder members were there during the launch of Face-value European Alliance for Ticketing (FEAT) on Thursday.
The organization will advocate for a trans-national, fan-friendly approach to ticket resales in Europe. Aiming to build on the success of the U.K.’s FanFair Alliance which has made significant gains in its battle against secondary ticketing sites in Britain since being launched in 2016. FEAT’s focus will be on tightening up ticket resale across Europe.
“The growth and effectiveness of grassroots movements against industrial ticket touting in the U.K., France, Germany, Spain, Italy, Switzerland in recent years has been invigorating,” said FEAT director Sam Shemtob announcing the organization’s launch.
The organization will operate as a non-profit and focus its efforts on the live music sector but will seek to build bridges with other aspects of the industry, including sports and the performing arts.
The organization’s founding members include Spain’s Doctor Music Founder Neo Sala and Germany’s MCT-Agentur CEO Scumeck Sabottka, who will both serve as Directors, and it will be led by Director Sam Shemtob, who also serves on the UK’s All Party Parliamentary Group (APPG) on Ticket Abuse.
Artists promoted by FEAT members include Arcade Fire, Björk, Bruce Springsteen, Christine and the Queens, Ed Sheeran, Iron Maiden, Elton John, Florence + the Machine, Red Hot Chili Peppers, Rolling Stones, Radiohead and Rammstein. Associated festivals number Spain’s Doctor Music Festival, the Paris-set We Love Green and Netherlands’ Once in a Blue Moon Festival.
FEAT says it is also looking to connect live industry professionals, collect data and research around secondary ticketing and form a legal group to coordinate activities on ticketing regulation. Its overall aim is to create a “fair and safe ticketing marketplace across Europe.”
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