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sfv
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‘The way music is driving trends in SFV is transformative for the music industry’, says Facebook India (Meta’s) Paras Sharma
Recently, Instagram India launched a collection of #1MinMusic from 200 artists across the country for exclusive use on…
IMI Digital Music Study: Indian SFV consumption grows 269.4%
The Indian Music Industry (IMI), the organisation that represents the recorded music industry in India has released the…
SFV Moj and ShareChat’s parent company raises $266 million
Short form video apps, Moj and ShareChat’s parent company, Mohalla Tech has raised $266 million as part of its…
IFPI 2021 report: SFV apps shake up India’s music mix
The International Federation of the Phonographic Industry (IFPI) which represents the recording industry worldwide, has released the Engaging…
Music streaming platform JioSaavn signs deal with Tips Music
Indian music label, Tips Music, has announced the renewal of its content-sharing deal with JioSaavn, the popular digital…
Josh’s parent company VerSe Innovation raises $850 million
VerSe Innovation, the company behind short form video app, Josh has raised $805 million in its latest Series…
Short form content is driving music discovery in India
Nearly one in every five hours of music engagement in India (19.1%), took place on short form video…
Mansi Jain: ‘Roposo plans to groom the top 1,000 live commerce creators in the country’
Roposo – launched in 2014, and acquired by Glance, a subsidiary of InMobi – has been on an…
ShareChat, MX Media merger valued at $700 million
MX Media Co. Ltd, the parent company of MX TakaTak and ShareChat, the parent company of Moj, has…
Chingari raises $15 million and lists $GARI on six exchanges
Chingari, a homegrown short video app developed to rival Tik Tok, has raised $15 million (Rs 111 crore) in a…